Roselle Farms is a progressive Company focused on providing functional food ingredients to the food and beverage industry. We aim to produce the very best quality Hibiscus products anywhere.
This can only be achieved by ensuring only the best quality raw materials are used. Along the journey, we identified Malaysia as having the optimal growing conditions and variety of Hibiscus for producing world-class quality products. We now source from our own farms as well as contract partner farms which are located in pristine areas away from pollution. All our plants are treated as naturally as possible. We can then apply strict control quality measures to ensure only the freshest and best are used in our products.
To ensure natural goodness is retained, the Company practices Best Farm Management where no pesticides or herbicides are used during the growing cycle. If necessary, extracts of garlic, ginger and chilli pepper are sprayed to deter insects. We also work with local agencies to assist native farmers in sustainability, adding value to their lives.
Our product development programme resulted in several innovative and exciting new products. These products are Nature's New Ingredients for the Food, Drink and Dairy Industries. We manufacture in our own Malaysian factory under licence from its parent in Australia. Our products are manufactured from fresh Hibiscus to yield excellent bright red colour, texture and flavour. All natural nutrients are captured in our manufacturing processes. We do not add artificial ascorbic acid or any other additives to our products. All this care results in superior natural tasting products.